Mosmartik - Convenience Retailer (Russia)
Mosmart are Moscow's leading supermarket retailer with an estate covering 2,000sq.mtr hypermarkets through to a growing chain of Mosmartik convenience stores. Initially we were commissioned to provide holistic consultancy to review planning techniques, departmental adjacency, product flow and promotional strategy. This resulted in the creation of 3 trading format blueprints for the varying needs of city, forecourt and community custom. We were retained to design the layouts of the first 50 stores and then provide training and assistance to a growing internal store planning team. The project required several visits to Moscow which developed our understanding of both social and commercial culture.
- Store Design & Space Planning Consultancy
- 3 Blueprint Formats For Convenience Stores
- 50 Store Specific Design & Planning Packs
